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From C4C Resource Wiki

A Movement Development Area is an identifiable group of people who share a common interest, religious belief, faculty, or residence.

Often MDAs involve running an event (typically smaller than the Campus-wide Evangelism) or leading a discipleship group in the area, however in large part MDAs are built more around Personal evangelism and relationship building. There are four primary types of MDA:

Reaching your faculty

If you are interested in learning more about having a Faculty Movement Development Area, then this page will help you learn more about opportunities and threats you may experience when working with any specific faculty, as well as potential events that would interest students in different faculties.

Reaching your residence

Strategically, residences are an effective Movement Development Area to reach each year, as the majority of students live in residence during their first year. By reaching every residence every year, we will greatly increase our chances of reaching every other group on influence, since all of them must pass through the freshman class. This page will provide you with resources on running events in residences and holding seeker-friendly room forums.

Reaching campus groups

Campus groups like clubs, religious groups, charities, and ethnic groups connect like-minded people on your campus and form the lifeblood of your school's culture. By reaching out to a campus group and taking an interest in them, you have an opportunity to transform lives by reaching across age, gender, faculty, and ethnicity.

Reaching your leaders

Leaders are able to have a great impact on their areas of influence where you seek to build a Movement Development Area. Strategically, reaching them first helps build a movement because these leaders open doors to segments of the rest of the group and are listened to and respected by those you are trying to reach. This page will provide you with resources on how to reach leaders, including events like the Leadership Luncheon.

Focus groups

Additional MDA Ideas

Planning to reach a movement development area?

The following worksheets will help you plan out your Movement Development Area: Movement Development Area (MDA) Worksheet, Extended Movement Development Area (MDA) Worksheet

MDA Video Training

We have put together a DVD featuring Gregg Hinzelman that you can watch with your DG to help you better understand the vision and implementation of MDAs. You may either download the ISO and burn it to a DVD or the full length version is optionally available as an MPEG1 file. Runs 0:37:31.

Resources